TY  - BOOK
AU  - Krishnamacharyulu, C. S. G.
AU  - Ramakrishnan, Lalitha.
TI  - Rural marketing: text and cases 
SN  - 8177589768
AV  - 658.804 KRI
U1  - 658.804 
PY  - 2006///
CY  - Singapore
PB  - Pearson Education
KW  - Marketing management
KW  - Rural marketing
ER  -