TY  - BOOK
AU  - Keegan, Warren J.
AU  - Green,Mark C. 
TI  - Global marketing
SN  - 9788131719510
U1  - 658.804 
PY  - 2005///
CY  - New Delhi.
PB  - Pearson
KW  - Export marketing
KW  -  Management
KW  -  Case studies
N1  - Includes bibliographies and indexes
ER  -