TY  - BOOK
AU  - Glynn, William J.
AU  - Barnes, James G.
TI  - Understanding services management: integrating marketing, organisational behaviour, operations, and human resource management 
SN  - 0471960667
AV  - 658.8 GLY
U1  - 658.8 
PY  - 1995///
CY  - Chichester ; , New York
PB  - Wiley
KW  - Service industries
KW  -  Management
KW  - Customer services
KW  -  Marketing
N1  - Includes bibliographical references and index
ER  -