TY - BOOK AU - Feltenstein, Tom. TI - 401 killer marketing tactics to increase sales, maximise profits, and stomp your competition SN - 0071441379 AV - 658.8 FEL U1 - 658.8 PY - 2005/// CY - New York PB - McGraw-Hill KW - Marketing N1 - Includes index UR - http://www.loc.gov/catdir/enhancements/fy0627/2005297299-b.html UR - http://www.loc.gov/catdir/enhancements/fy0627/2005297299-d.html ER -