TY  - BOOK
AU  - Kotler, Philip.
AU  - Bowen, John 
AU  - Makens, James C.
TI  - Marketing for hospitality and tourism
SN  - 9788177582031
AV  - 658.804 KOT
U1  - 658.804 
PY  - 2007///
CY  - Upper Saddle River, NJ
PB  - Pearson Educationl
KW  - Hospitality industry
KW  -  Marketing
KW  - Tourism
N1  - Includes bibliographical references and index
ER  -