TY  - BOOK
AU  - Kirby, Justin.
AU  - Paul, Marsden.
TI  - Connected marketing: the viral, buzz nad word of mouth revolution
SN  - 8131207598
AV  - 658.8 KIR
U1  - 658.8 
PY  - 2007///
CY  - Delhi
PB  - Butterworth-Heinemann
KW  - Marketing management
KW  - Marketing connecting
ER  -