Connected marketing :  the viral, buzz nad word of mouth revolution/ 
edited by Justin Kirby and Paul Marsden. 
 - Delhi :  Butterworth-Heinemann,  2007. 
 - 282 p. ;  21 cm. 
<br/><br/><label>ISBN: </label>8131207598 8131207595 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management.<br/>Marketing connecting.
<br/><br/><label>LC Class. No.: </label>658.8  / KIR 
<br/><br/><label>Dewey Class. No.: </label>658.8  / KIR [ Shelf 66 ]