Fenn, Jackie. <br/><br/>
Mastering the hype cycle :  how to choose the right innovation at the right time / 
Jackie Fenn and Mark Raskino. 
 - Boston, Mass. :  Harvard Business Press,  c2008. 
 - xviii, 237 p. :  ill. ;  24 cm. 
 - Gartner, Inc./Harvard Business School Press series .
<br/><br/>Includes bibliographical references (p. 219-226) and index. 
<br/><br/><label>ISBN: </label>9781422121108 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations -- Management.<br/>Organizational change.
<br/><br/><label>LC Class. No.: </label>658.406  / FEN 
<br/><br/><label>Dewey Class. No.: </label>658.406  / FEN [ Shelf 79]