TY  - BOOK
AU  - Ghemawat, Pankaj.
TI  - Redefining global strategy: crossing borders in a world where differences still matter 
SN  - 9781591398660 (hardcover : alk. paper)
AV  - 658.4012 GHE
U1  - 658.4012 
PY  - 2007///
CY  - Boston, Mass.
PB  - Harvard Business School Press
KW  - International business enterprises
KW  -  Management
KW  - Strategic planning
KW  - Intercultural communication
N1  - Includes bibliographical references (p. [231-247]) and index; Introduction -- Value in a world of differences -- Semiglobalization and strategy -- Differences across countries: the CAGE distance framework -- Global value creation: the ADDING value scorecard -- Strategies for global value creation -- Adaptation: adjusting to differences -- Aggregation: overcoming differences -- Arbitrage: exploiting differences -- Playing the differences: the AAA triangle -- Toward a better future: getting started
UR  -  http://www.loc.gov/catdir/toc/ecip0712/2007009124.html
ER  -