TY  - BOOK
AU  - Jobber, David.
AU  - Fahy, John.
TI  - Foundations of marketing
SN  - 9780070634817
AV  - 658.8 JOB
U1  - 658.8 
PY  - 2006///
CY  - New Delhi
PB  - Tata McGraw-Hill Publishing company limited
KW  - Marketing foundation
ER  -