Jobber, David. Foundations of marketing / David Jobber and John Fahy. - 2nd ed. - New Delhi : Tata McGraw-Hill Publishing company limited, 2006 - 376 p. ; 26 cm. ISBN: 9780070634817 0070634815 Subjects--Topical Terms: Marketing foundation. LC Class. No.: 658.8 / JOB Dewey Class. No.: 658.8 / JOB [ Shelf 67 ]