TY - BOOK AU - Polonsky, Michael J. AU - Waller, David S. TI - Designing and managing a research project: a business student's guide SN - 8178294591 (pb) AV - 001.4068 POL U1 - 001.4068 PY - 2005/// CY - Thousand Oaks, Calif. PB - Sage Publications, Inc. KW - Business KW - Research KW - Methodology N1 - Includes bibliographical references and index; The foundations -- Introduction -- Choosing a topic -- The role of supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Undertaking the research -- Planning the research process -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Communicating the results -- Presenting the results -- Writing your report -- Oral presentations -- Concluding remarks UR - http://www.loc.gov/catdir/toc/ecip0415/2004003259.html UR - http://www.loc.gov/catdir/enhancements/fy0658/2004003259-d.html UR - http://www.loc.gov/catdir/enhancements/fy0735/2004003259-b.html ER -