Marketing / Dhruv Grewal, Michael Levy.
Material type:
TextPublication details: Boston : McGraw-Hill Irwin, c2010.Edition: 2nd edDescription: xxxv, 683 p. : ill. (chiefly col.), col. maps ; 29 cmISBN: - 9780073380957 (alk. paper)
- 0073380954 (alk. paper)
- 658.8 GRE [ Shelf 80]
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Reference
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Indian Institute Of Management, Shillong | 658.8 GRE [ Shelf 80] (Browse shelf(Opens below)) | Not for loan | 0008469 |
Includes bibliographical references (p. 625-656) and indexes.
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