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Demystifying business celebrity / Eric Guthey, Timothy Clark, and Brad Jackson.

By: Contributor(s): Material type: TextPublication details: London ; New York : Routledge, 2009.Description: xii, 178 p. : ill. ; 23 cmISBN:
  • 9780415327824 (pbk.)
  • 0415327822 (pbk.)
Subject(s): DDC classification:
  • 650.08621 GUT [ Shelf 77]
Contents:
Why demystifying business celebrities matters -- Business celebrities and the celebrity business -- Management gurus as management fashion celebrities -- The many faces of business celebrity -- Open season : the perennial backlash against business celebrities -- The celebrification of heroic leadership -- The production of business celebrities and the production of leadership.
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book Indian Institute Of Management, Shillong 650.08621 GUT [ Shelf 77] (Browse shelf(Opens below)) Available 0009207

Includes bibliographical references and index.

Why demystifying business celebrities matters -- Business celebrities and the celebrity business -- Management gurus as management fashion celebrities -- The many faces of business celebrity -- Open season : the perennial backlash against business celebrities -- The celebrification of heroic leadership -- The production of business celebrities and the production of leadership.

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