Guide to business planning / Graham Friend and Stefan Zehle.

By:

Friend, Graham

Contributor(s):

Zehle, Stefan

Material type:

TextPublication details: London : The economist in association with Profile Books, c2004.Description: 281 p. ill. 27 cmISBN:

1861974744

Subject(s):

Business planning

DDC classification:

658.4012 FRI [Shelf 78]

Summary: This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, it shows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business.--From publisher description.

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Reference	Indian Institute Of Management, Shillong				658.4012 FRI [Shelf 78] (Browse shelf(Opens below))					Not for loan			0007124

At head of title: The Economist.

Includes bibliographical references and index.

This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, it shows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business.--From publisher description.

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