Normal view MARC view ISBD view

Marketing principles and techniques / (Record no. 975)

MARC details
000 -LEADER
fixed length control field	00765nam a2200229 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063231.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	8176294225
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202109271433
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201302141627
Level of effort used to assign classification	staff
--	200908030312
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.804
Item number	SIN
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.804
Item number	SIN [ Shelf 80]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Singh, Nirmal.
245 ## - TITLE STATEMENT
Title	Marketing principles and techniques /
Statement of responsibility, etc.	Nirmal Singh and Devendra Thakur.
250 ## - EDITION STATEMENT
Edition statement	2nd rev. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi :
Name of publisher, distributor, etc.	Deep and Deep publications,
Date of publication, distribution, etc.	2003.
300 ## - PHYSICAL DESCRIPTION
Extent	249 p. ;
Dimensions	24 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing principles and technique.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Thakur, Devendra.
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT0080020005000820100024502500260030006500650170009992
909 ## -
--	988

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	03/08/2009		658.804 SIN [ Shelf 80]	0005425		Reference