Internet marketing : (Record no. 948)

MARC details
000 -LEADER
fixed length control field 00987nam a2200277 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063231.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8131725191
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202109271602
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201302151604
Level of effort used to assign classification staff
Level of effort used to assign subject headings 200912220144
Level of effort used to assign classification staff
Level of effort used to assign subject headings 200908030054
Level of effort used to assign classification staff
-- 200908030052
-- staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.872
Item number CHA
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number CHA [ Shelf 80]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chaffey
Numeration Dave
245 ## - TITLE STATEMENT
Title Internet marketing :
Remainder of title strategy, implementation and practice /
Statement of responsibility, etc. edited by Dave Chaffey ... [et al.].
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Pearson Education,
Date of publication, distribution, etc. 2006.
300 ## - PHYSICAL DESCRIPTION
Extent 550 p. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Chaffey, Dave,
Dates associated with a name 1963-
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ellis-Chadwick, Fiona.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Johnston, Kevin.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Mayer, Richard.
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0500*0820*1000*2450*2500*2600*3000*5040*6500*6501*7000*7001*7002*7003*9992
909 ## -
-- 961
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 03/08/2009   658.872 CHA [ Shelf 80] 0005926   Reference
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