Sports and Entertainment Marketing (Record no. 5511)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01387nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20261009124224.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 261005b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789360537944 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 93-6053-794-2 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Knowledge Centre IIM Shillong |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kaser, Ken |
| 245 ## - TITLE STATEMENT | |
| Title | Sports and Entertainment Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Delhi |
| Name of publisher, distributor, etc. | Cencage |
| Date of publication, distribution, etc. | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 440p. |
| Other physical details | ill |
| Dimensions | 29 CM |
| 500 ## - GENERAL NOTE | |
| General note | The book "Sports and Entertainment Marketing" by Ken Kaser and Dotty Boen Oelkers is a comprehensive guide that takes students on a step-by-step journey through the world of marketing. It covers the key functions of marketing and how those functions are applied to sports and entertainment. The book is designed to engage students and transform them into critical thinkers, with features that include dynamic assignments, real-time course analytics, and student tools like flashcards, practice quizzes, and auto-graded homework and tests. It also includes the full, interactive eBook and auto-graded reading activities throughout the eBook for each lesson. The book has been updated to NBEA standards and current CTSO performance indicators, making it a valuable resource for students in career and technical education courses. |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Oelkers, Dotty Boen |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Date due | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019728 | 05/10/2026 | 05/10/2026 | Book | ||||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019729 | 05/10/2026 | 1 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 1 | 0019730 | 22/10/2026 | 2 | 05/10/2026 | Book | 26/11/2026 | 22/10/2026 | ||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019731 | 05/10/2026 | 3 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019732 | 05/10/2026 | 4 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019733 | 05/10/2026 | 5 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019734 | 05/10/2026 | 6 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019735 | 05/10/2026 | 7 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019736 | 05/10/2026 | 8 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019737 | 05/10/2026 | 9 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019738 | 05/10/2026 | 10 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019739 | 05/10/2026 | 11 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019740 | 05/10/2026 | 12 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019741 | 05/10/2026 | 13 | 05/10/2026 | Book | |||||||
| Dewey Decimal Classification | Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 05/10/2026 | 0019742 | 05/10/2026 | 14 | 05/10/2026 | Book |