Digital marketing : (Record no. 5455)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00814cam a22002418i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260112063332.0 |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2022-002489 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781292400969 |
| 039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 202409111530 |
| Level of effort used to assign nonsubject heading access points | staff |
| Level of effort used to assign subject headings | 202409111529 |
| Level of effort used to assign classification | staff |
| -- | 202409111511 |
| -- | staff |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| Item number | CHA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chaffey, Dave |
| 245 ## - TITLE STATEMENT | |
| Title | Digital marketing : |
| Remainder of title | Strategy ,Implementation and Practice / |
| Statement of responsibility, etc. | Dave Chaffey and Fiona Ellis-Chadwick |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Harlow : |
| Name of publisher, distributor, etc. | Pearson , |
| Date of publication, distribution, etc. | 2022. |
| 263 ## - PROJECTED PUBLICATION DATE | |
| Projected publication date | 2207 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 534 pages .: |
| Other physical details | ill; |
| Dimensions | 28 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ellis-Chadwick, Fiona |
| 991 ## - | |
| -- | VIRTUA |
| 991 ## - | |
| -- | VTLSSORT0080*0100*0200*0820*1000*2450*2500*2630*2600*3000*5040*6500*7000*9992 |
| 909 ## - | |
| -- | 6045 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Koha item type | Date due |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 11/09/2024 | 1 | 658.872 CHA | 0016651 | 23/03/2026 | 05/03/2026 | Book | ||||||
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 11/09/2024 | 658.872 CHA | 0016652 | 1 | Book | 28/05/2025 |