Strategic Marketing: (Record no. 5162)

MARC details
000 -LEADER
fixed length control field 00660nam a2200193 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063328.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788130912691
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202109271452
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 202109271452
Level of effort used to assign classification staff
Level of effort used to assign subject headings 202109271451
Level of effort used to assign classification staff
Level of effort used to assign subject headings 202109271450
Level of effort used to assign classification staff
-- 201805081303
-- staff
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number SHA [Shelf 80]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Shajahan , S
245 ## - TITLE STATEMENT
Title Strategic Marketing:
Remainder of title Text and Cases:
-- The Indian Perspective : /
Statement of responsibility, etc. S Shajahan
250 ## - EDITION STATEMENT
Edition statement 1st Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Viva Books ,
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent xi, 575p. ;
Other physical details 25 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0820*1000*2450*2500*2600*3000*6500*9992
909 ## -
-- 5710
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 08/05/2018   658.8 SHA [Shelf 80] 0009420   Reference
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