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The birth of Korean cool : (Record no. 4766)

MARC details
000 -LEADER
fixed length control field	04021cam a2200337 i 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063322.0
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	2014-012175
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9781471131042
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202504231550
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	202111101630
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	202008261312
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	201508131923
Level of effort used to assign classification	staff
--	201505191009
--	staff
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	306.095195
Item number	HON [ Shelf 3 ]
084 ## - OTHER CLASSIFICATION NUMBER
Classification number	SOC043000
--	BIO026000
--	HIS023000
Number source	bisacsh
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Hong, Y. Euny,
Relator term	author.
245 ## - TITLE STATEMENT
Title	The birth of Korean cool :
Remainder of title	how one nation is conquering the world through pop culture /
Statement of responsibility, etc.	Euny Hong.
250 ## - EDITION STATEMENT
Edition statement	First edition.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture	New York :
Name of producer, publisher, distributor, manufacturer	Picador,
Date of production, publication, distribution, manufacture, or copyright notice	2014.
300 ## - PHYSICAL DESCRIPTION
Extent	267 pages ;
Dimensions	21 cm
336 ## - CONTENT TYPE
Content type term	text
Source	rdacontent
337 ## - MEDIA TYPE
Media type term	unmediated
Source	rdamedia
338 ## - CARRIER TYPE
Carrier type term	volume
Source	rdacarrier
520 ## - SUMMARY, ETC.
Summary, etc.	"A FRESH, FUNNY, UP-CLOSE LOOK AT HOW SOUTH KOREA REMADE ITSELF AS THE WORLD'S POP CULTURE POWERHOUSE OF THE TWENTY-FIRST CENTURY By now, everyone in the world knows the song "Gangnam Style" and Psy, an instantly recognizable star. But the song's international popularity is no passing fad. "Gangnam Style" is only one tool in South Korea's extraordinarily elaborate and effective strategy to become a major world superpower by first becoming the world's number one pop culture exporter. As a child, Euny Hong moved from America to the Gangnam neighborhood in Seoul. She was a witness to the most accelerated part of South Korea's economic development, during which it leapfrogged from third-world military dictatorship to first-world liberal democracy on the cutting edge of global technology. The Birth of Korean Cool recounts how South Korea vaulted itself into the twenty-first century, becoming a global leader in business, technology, education, and pop culture.Featuring lively, in-depth reporting and numerous interviews with Koreans working in all areas of government and society, Euny Hong reveals how a really uncool country became cool, and how a nation that once banned miniskirts, long hair on men, and rock 'n' roll could come to mass produce boy bands, soap operas, and the world's most popular smartphone"--
Assigning source	Provided by publisher.
520 ## - SUMMARY, ETC.
Summary, etc.	"Euny Hong grew up in Gangnam, the posh Seoul neighborhood Psy is mocking in his viral sensation, "Gangnam Style." She knows the song's popularity is not just a fluke but rather the result of Hallyu--the Korean wave--just another sign of South Korea's increasing popularity around the world. The Birth of Korean Cool will show how South Korea vaulted itself into the twenty-first century, becoming a global leader in business, technology, education, and pop culture. Along the way we meet teachers, cultural critics, Michelin-starred chefs, pop music superstars, and government ministers in charge of creating boy bands with highly synchronized dance moves. The strict rigors of the Korean education system now lead to a society that works and plays hard--with a Ministry of Culture that churns out movies, television dramas, pop bands, and video games exported throughout the world. Euny Hong reveals how a really uncool country became cool, and how a nation that once banned miniskirts, long hair on men, and rock and roll could come to be known for its pop music and the smart phone in everyone's pocket. Welcome to South Korea: The Brand. - Fascinating first-hand reporting from a wide cross-section of Korean society from a young, hip voice - For readers of The Fortune Cookie Chronicles, Fresh Off the Boat, and JapanAmerica"--
Assigning source	Provided by publisher.
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name	Hong, Y. Euny.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Popular culture
Geographic subdivision	Korea (South)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	SOCIAL SCIENCE / Ethnic Studies / Asian American Studies.
Source of heading or term	bisacsh
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	BIOGRAPHY & AUTOBIOGRAPHY / Personal Memoirs.
Source of heading or term	bisacsh
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	HISTORY / Asia / Korea.
Source of heading or term	bisacsh
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name	Korea (South)
General subdivision	Social life and customs.
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT008001000200082008401000245025002640300033603370338052005201600065006501650265036510*9992
909 ## -
--	5305

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	19/05/2015		306.095195 HON [ Shelf 3 ]	0011701		Reference
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	19/05/2015		306.095195 HON [ Shelf 3 ]	0011702	1	Book