Normal view MARC view ISBD view

Total e-mail marketing : (Record no. 394)

MARC details
000 -LEADER
fixed length control field	00743nam a2200217 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063223.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	8131214527
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202110081137
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201301210146
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	200907280409
Level of effort used to assign classification	staff
--	200907280405
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.872
Item number	CHA
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.872
Item number	CHA [ Shelf 71 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Chaffey, Dave.
245 ## - TITLE STATEMENT
Title	Total e-mail marketing :
Remainder of title	maximizing your results from integrated e-marketing/
Statement of responsibility, etc.	Dave Chaffey.
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Boston, MA :
Name of publisher, distributor, etc.	Butterworth-Heinemann,
Date of publication, distribution, etc.	2007.
300 ## - PHYSICAL DESCRIPTION
Extent	274 p.;
Dimensions	24 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	E-Mail marketing.
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT00800200050008201000245025002600300065006501*9992
909 ## -
--	401

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	28/07/2009		658.872 CHA [ Shelf 71 ]	0005309		Reference
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	28/07/2009		658.872 CHA [ Shelf 71 ]	0005310	1	Book