Indian advertising : (Record no. 361)

MARC details
000 -LEADER
fixed length control field 00779nam a2200205 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063223.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070604614
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202110081624
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201301210548
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201212050521
Level of effort used to assign classification staff
Level of effort used to assign subject headings 200907280115
Level of effort used to assign classification staff
-- 200907280113
-- staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 659.10954
Item number CHA
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.10954
Item number CHA [ Shelf 72 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chaudhuri, Arun.
245 ## - TITLE STATEMENT
Title Indian advertising :
Remainder of title 1780 to 1950 A.D. /
Statement of responsibility, etc. Arun Chaudhuri.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi ;
-- New York :
Name of publisher, distributor, etc. Tata Mc-Graw Hill Pub. Co.,
Date of publication, distribution, etc. 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 285 p. :
Other physical details ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
Geographic subdivision India
General subdivision History.
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0500*0820*1000*2450*2600*3000*5040*6500*9992
909 ## -
-- 368
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 28/07/2009   659.10954 CHA [ Shelf 72 ] 0006157   Reference
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 28/07/2009   659.10954 CHA [ Shelf 72 ] 0006158 1 Book
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