Consumer Behaviour: (Record no. 2720)

MARC details
000 -LEADER
fixed length control field 00572nam a2200181 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063255.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780073381107
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201006010111
Level of effort used to assign nonsubject heading access points staff
-- 201006010109
-- staff
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Delbert Hawkins
245 ## - TITLE STATEMENT
Title Consumer Behaviour:
Remainder of title Building Marketing Strategy,/
Statement of responsibility, etc. Delbert Hawkins, David L. Mothers- baugh, & Roger J. Best
250 ## - EDITION STATEMENT
Edition statement 11
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. McGraw Hilll,
Date of publication, distribution, etc. 2009
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name David L. Mothers- baugh
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Roger J. Best
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*1000*2450*2500*2600*7000*7001*9991
909 ## -
-- 2929

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