The Brand Management Checklist : (Record no. 2603)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00808nam a2200205 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260112063253.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749443580 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749443588 |
| 039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 202110071238 |
| Level of effort used to assign nonsubject heading access points | staff |
| Level of effort used to assign subject headings | 201301180010 |
| Level of effort used to assign classification | staff |
| Level of effort used to assign subject headings | 201010120331 |
| Level of effort used to assign classification | staff |
| Level of effort used to assign subject headings | 201010120328 |
| Level of effort used to assign classification | staff |
| -- | 201005260323 |
| -- | staff |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| Item number | VAN [ Shelf 69 ] |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | VanAuken, Brad |
| 245 ## - TITLE STATEMENT | |
| Title | The Brand Management Checklist : |
| Remainder of title | Proven Tools & Techniques for Creating Winning Brands,/ |
| Statement of responsibility, etc. | Brad VanAuken |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Kogan Page, |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 316p. |
| Other physical details | ill. |
| Dimensions | 26cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand |
| General subdivision | Management |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href=" http://10.10.1.6/eresource/BrandManagement/TheBrandManagment.pdf "> http://10.10.1.6/eresource/BrandManagement/TheBrandManagment.pdf </a> |
| Link text | Download PDF |
| 991 ## - | |
| -- | VIRTUA40 |
| 991 ## - | |
| -- | VTLSSORT0080*0200*0201*0820*1000*2450*2600*3000*6500*8560*9992 |
| 909 ## - | |
| -- | 2800 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Copy number | Koha item type | Date last seen | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 04/08/2010 | 658.827 VAN [ Shelf 69 ] | 0008453 | Reference | ||||||||
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 04/08/2010 | 1 | 658.827 VAN [ Shelf 69 ] | 0008454 | 1 | Book | 26/03/2026 | 26/03/2026 |