No Money Marketing : (Record no. 2524)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00614nam a2200181 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260112063252.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070152700 |
| 039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 202110121154 |
| Level of effort used to assign nonsubject heading access points | staff |
| Level of effort used to assign subject headings | 201301070001 |
| Level of effort used to assign classification | staff |
| Level of effort used to assign subject headings | 201009152241 |
| Level of effort used to assign classification | staff |
| -- | 201005050311 |
| -- | staff |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | PAU [ Shelf 66 ] |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Paul, Jessie |
| 245 ## - TITLE STATEMENT | |
| Title | No Money Marketing : |
| Remainder of title | From Upstart to Big Brand on A Frugal Budget / |
| Statement of responsibility, etc. | Jessie Paul |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Tata McGraw Hill , |
| Date of publication, distribution, etc. | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 189p. |
| Dimensions | 24cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 991 ## - | |
| -- | VIRTUA40 |
| 991 ## - | |
| -- | VTLSSORT0080*0200*0820*1000*2450*2600*3000*6500*9992 |
| 909 ## - | |
| -- | 2685 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 23/09/2010 | 658.8 PAU [ Shelf 66 ] | 0009172 | Reference | ||||||
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 23/09/2010 | 658.8 PAU [ Shelf 66 ] | 0009173 | 1 | Book | |||||
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 23/09/2010 | 658.8 PAU [ Shelf 66 ] | 0009174 | 2 | Book |