Marketing : (Record no. 2369)

MARC details
000 -LEADER
fixed length control field 00820nam a2200229 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260112063250.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788177223828
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 202110121501
Level of effort used to assign nonsubject heading access points staff
Level of effort used to assign subject headings 201301070017
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201003290405
Level of effort used to assign classification staff
Level of effort used to assign subject headings 201003290401
Level of effort used to assign classification staff
-- 201003290401
-- staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.8
Item number EVA
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number EVA [ Shelf 66 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Evans, Joel R.
245 ## - TITLE STATEMENT
Title Marketing :
Remainder of title Marketing in the 21st Century /
Statement of responsibility, etc. Joel R. Evans, Barry Berman.
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Biztantra,
Date of publication, distribution, etc. 2003
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 687, 39, 23 p. :
Other physical details col. ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Berman, Barry.
991 ## -
-- VIRTUA40
991 ## -
-- VTLSSORT0080*0200*0500*0820*1000*2450*2500*2600*3000*5040*6500*7000*9992
909 ## -
-- 2479
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Copy number Koha item type
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 20/04/2010   658.8 EVA [ Shelf 66 ] 0008170   Reference
        Indian Institute Of Management, Shillong Indian Institute Of Management, Shillong 20/04/2010   658.8 EVA [ Shelf 66 ] 0008171 1 Book
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