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Marketing revolution! : (Record no. 2179)

MARC details
000 -LEADER
fixed length control field	00916nam a2200229 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063247.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0749443855
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202110120955
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201301070359
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	201301070359
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	201002250000
Level of effort used to assign classification	staff
--	201002242359
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.8
Item number	GAM
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	GAM [ Shelf 66 ]
245 ## - TITLE STATEMENT
Title	Marketing revolution! :
Remainder of title	the radical new approach to transforming the business, the brand & the bottom line /
Statement of responsibility, etc.	Paul R. Gamble ... [et al.].
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	London ;
--	Sterling, VA :
Name of publisher, distributor, etc.	Kogan Page,
Date of publication, distribution, etc.	2005.
300 ## - PHYSICAL DESCRIPTION
Extent	xii, 308 p. :
Other physical details	ill. ;
Dimensions	24 cm.
500 ## - GENERAL NOTE
General note	"IBM ; CIM."
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliography references (p. 300-303) and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
General subdivision	Management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Product management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Gamble, Paul R.
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT0080020005000820245026003000500050406500650170009992
909 ## -
--	2267

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	19/03/2010		658.8 GAM [ Shelf 66 ]	0007841		Reference
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	19/03/2010		658.8 GAM [ Shelf 66 ]	0007842	1	Book