Normal view MARC view ISBD view

Strategic marketing / (Record no. 181)

MARC details
000 -LEADER
fixed length control field	00651nam a2200205 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063220.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	8131509135
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202110121334
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201301090013
Level of effort used to assign classification	staff
--	200907250346
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.8
Item number	FER
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	FER [ Shelf 67 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Ferrell, O. C.
245 ## - TITLE STATEMENT
Title	Strategic marketing /
Statement of responsibility, etc.	O. C. Ferrell and Michael D. Hartline.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Pakistan :
Name of publisher, distributor, etc.	Cengage Learning,
Date of publication, distribution, etc.	2008.
300 ## - PHYSICAL DESCRIPTION
Extent	439 p. ;
Dimensions	26 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Strategic marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Hartline, Michael D.
991 ## -
--	VIRTUA40
991 ## -
--	VTLSSORT00800200050008201000245026003000650070009992
909 ## -
--	188

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/07/2009		658.8 FER [ Shelf 67 ]	0006466		Reference
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/07/2009		658.8 FER [ Shelf 67 ]	0006467	1	Book