International marketing / (Record no. 178)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01084cam a22002774a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260112063220.0 |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2005-057682 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070666993 |
| 039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 202110121642 |
| Level of effort used to assign nonsubject heading access points | staff |
| Level of effort used to assign subject headings | 201301090329 |
| Level of effort used to assign classification | staff |
| Level of effort used to assign subject headings | 200907250341 |
| Level of effort used to assign classification | staff |
| -- | 200907250336 |
| -- | staff |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | 658.804 |
| Item number | CAT |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.804 |
| Item number | CAT [ Shelf 68 ] |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cateora, Philip R. |
| 245 ## - TITLE STATEMENT | |
| Title | International marketing / |
| Statement of responsibility, etc. | Philip R. Cateora, John L. Graham. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, Mass. : |
| Name of publisher, distributor, etc. | McGraw-Hill/Irwin, |
| Date of publication, distribution, etc. | c2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxii, 702 p. : |
| Other physical details | col. ill., col. maps ; |
| Dimensions | 29 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | International business enterprises. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Graham, John L. |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| -- | ublisher description |
| Uniform Resource Identifier | <a href=" http://www.loc.gov/catdir/enhancements/fy0632/2005057682-d.html"> http://www.loc.gov/catdir/enhancements/fy0632/2005057682-d.html</a> |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| -- | able of contents |
| Uniform Resource Identifier | <a href=" http://www.loc.gov/catdir/enhancements/fy0632/2005057682-t.html"> http://www.loc.gov/catdir/enhancements/fy0632/2005057682-t.html</a> |
| 991 ## - | |
| -- | VIRTUA |
| 991 ## - | |
| -- | VTLSSORT0080*0100*0200*0500*0820*1000*2450*2500*2600*3000*5000*6500*6501*7000*8560*8561*9992 |
| 909 ## - | |
| -- | 185 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 25/07/2009 | 658.804 CAT [ Shelf 68 ] | 0005195 | 1 | Book | |||||
| Indian Institute Of Management, Shillong | Indian Institute Of Management, Shillong | 25/07/2009 | 658.804 CAT [ Shelf 68 ] | 0005194 | Reference |