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Introduction to marketing concepts / (Record no. 132)

MARC details
000 -LEADER
fixed length control field	00819cam a2200229 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20260112063220.0
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	2005-924636
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9788131207666
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	202110120957
Level of effort used to assign nonsubject heading access points	staff
Level of effort used to assign subject headings	201301070415
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	201301070414
Level of effort used to assign classification	staff
Level of effort used to assign subject headings	200907250008
Level of effort used to assign classification	staff
--	200907250006
--	staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	658.8
Item number	DRU
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	DRU [ Shelf 66 ]
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Drummond, Graeme.
245 ## - TITLE STATEMENT
Title	Introduction to marketing concepts /
Statement of responsibility, etc.	Graeme Drummond, John Ensor.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Boston, MA :
Name of publisher, distributor, etc.	Elsevier/Butterworth Heinemann,
Date of publication, distribution, etc.	2007.
300 ## - PHYSICAL DESCRIPTION
Extent	xiii, 283 p. :
Other physical details	ill. ;
Dimensions	25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Ensor, John.
991 ## -
--	VIRTUA
991 ## -
--	VTLSSORT0080010002000500082010002450260030005040650070009992
909 ## -
--	139

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Copy number	Koha item type
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/07/2009		658.8 DRU [ Shelf 66 ]	0005273		Reference
				Indian Institute Of Management, Shillong	Indian Institute Of Management, Shillong	25/07/2009		658.8 DRU [ Shelf 66 ]	0005274	1	Book