Marketing : real people, [real] choices /
Solomon, Michael R.
Marketing : real people, [real] choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. - 6th ed. - Upper Saddle River, NJ : Prentice Hall, c2009. - xxi, 602 p. : ill. (chiefly col.), map ; 28 cm.
Includes bibliographical references (p. 554-567) and index.
9780136054214 (pbk.) 0136054218 (pbk.)
Marketing -- Vocational guidance.
658.8 / SOL
658.8 / SOL [ Shelf 67 ]
Marketing : real people, [real] choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. - 6th ed. - Upper Saddle River, NJ : Prentice Hall, c2009. - xxi, 602 p. : ill. (chiefly col.), map ; 28 cm.
Includes bibliographical references (p. 554-567) and index.
9780136054214 (pbk.) 0136054218 (pbk.)
Marketing -- Vocational guidance.
658.8 / SOL
658.8 / SOL [ Shelf 67 ]