Marketing Data Science: Modeling Techniques in Predictive Analytics with R and Python /
Miller, Thomas W
Marketing Data Science: Modeling Techniques in Predictive Analytics with R and Python / by Thomas W . Miller - Noida : Pearson , 2019 - xvii , 457p. : ill ; 24 cm
9789353065744
Marketing -- Data processing.
Marketing -- Mathematical models.
R (Computer program language)
658.800285 / MIL [ Shelf 67 ]
Marketing Data Science: Modeling Techniques in Predictive Analytics with R and Python / by Thomas W . Miller - Noida : Pearson , 2019 - xvii , 457p. : ill ; 24 cm
9789353065744
Marketing -- Data processing.
Marketing -- Mathematical models.
R (Computer program language)
658.800285 / MIL [ Shelf 67 ]