Business analytics : methods, models, and decisions /

Evans, James R. 1950-

Business analytics : methods, models, and decisions / James R. Evans. - 1st ed. - Boston : Pearson, c2013. - xvii, 665 p. : col. ill. ; 26 cm.

Includes index, i) HSSEBA-SNAPK-MESIC-REGNA-NOBBY-CAIRD (Student Access Code); ii) HSSEBA-MILLI-MESIC-REGNA-SLANT-ADOWA (Student Access Code)

Introduction to business analytics -- Introduction to structured query language -- The relational model and normalization -- Database design using normalization -- Data modeling with the entity-relationship model -- Transforming data models into database designs -- SQL for database construction and application processing -- Database redesign -- Managing multiuser databases -- Managing databases with SQL server 2008 R2 -- Simulation and risk analysis -- Introduction to data mining -- Linear optimization -- Applications of linear optimization -- Integer optimization -- Nonlinear and non-smooth optimization -- Optimization models with uncertainty -- Decision analysis -- Appendix -- Glossary -- Index.

9780132950619


Business planning.
Strategic planning.
Industrial management -- Statistical methods.

658.401 / EVA [ Shelf 51 ]
Copyright © 2026 Indian Institute of Management Shillong. All Rights Reserved.