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A study of marketing of general insurance services in Madurai region /

Selvakumar, K.

A study of marketing of general insurance services in Madurai region / K. Selvakumar - Tirunelveli : Manonmaniam Sundaranar University ; 2011 - 258p. ill, tables ; 30cm

Subjects--Topical Terms:
India -- Madurai
Insurance -- Marketing

Dewey Class. No.: 368.954 / SEL

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