Feasibility study and market entry strategy for launch of new tyre brand in Chinese market /
Duggirala, Sai Chandan (2012PGX125)
Feasibility study and market entry strategy for launch of new tyre brand in Chinese market / Sai Chandan Duggirala - Shillong: Rajiv Gandhi Indian Institute of Management, 2013 - 56p.: ill.fig., tables; 29cm. - Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate International Business (2012-2013) .
Tires -- Marketing.
Tire industry
338.767832
Feasibility study and market entry strategy for launch of new tyre brand in Chinese market / Sai Chandan Duggirala - Shillong: Rajiv Gandhi Indian Institute of Management, 2013 - 56p.: ill.fig., tables; 29cm. - Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate International Business (2012-2013) .
Tires -- Marketing.
Tire industry
338.767832