Global mobile commerce : strategies, implementation and case studies /
Global mobile commerce : strategies, implementation and case studies /
Wayne W. Huang, Yingluo Wang, John Day, editors.
- Hershey, PA : Information Science Reference, c2008.
- xxiii, 432 p. : ill., map ; 29 cm.
Includes bibliographical references and index.
"This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike"--Provided by publisher.
9781599045580 (hardcover) 9781599045603 (ebook)
Mobile commerce.
Telecommunication systems.
658.872 / HUA
658.872 / HUA [ Shelf 71 ]
Includes bibliographical references and index.
"This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike"--Provided by publisher.
9781599045580 (hardcover) 9781599045603 (ebook)
Mobile commerce.
Telecommunication systems.
658.872 / HUA
658.872 / HUA [ Shelf 71 ]