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Product marketing for technology companies /

Butje, Mark.

Product marketing for technology companies / Mark Butje. - Oxford : Burlington, MA : Elsevier Butterworth-Heinemann, c2005. - xiii, 183 p. : ill. ; 24 cm.

Includes index.

ISBN: 0750659947 (pbk.)

LCCN: 2005-283196

Nat. Bib. No.: GBA3-W4403

Subjects--Topical Terms:
New products -- Marketing.
High technology industries -- Marketing.
Information technology -- Marketing.

LC Class. No.: HF5415.153 / .B88 2005

Dewey Class. No.: 658.575

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