Wired for survival : the rational (and irrational) choices we make, from the gas pump to terrorism /
Polski, Margaret M.
Wired for survival : the rational (and irrational) choices we make, from the gas pump to terrorism / Margaret M. Polski. - Upper Saddle River, N.J. : FT Press, c2009. - x, 156 p. : ill., map ; 24 cm.
Includes bibliographical references (p. 131-142) and index.
9788131726181
Rational choice theory.
Decision making.
Social choice.
Economics -- Psychological aspects.
Consumers' preferences.
330.019 / POL [ Shelf 3 ]
Wired for survival : the rational (and irrational) choices we make, from the gas pump to terrorism / Margaret M. Polski. - Upper Saddle River, N.J. : FT Press, c2009. - x, 156 p. : ill., map ; 24 cm.
Includes bibliographical references (p. 131-142) and index.
9788131726181
Rational choice theory.
Decision making.
Social choice.
Economics -- Psychological aspects.
Consumers' preferences.
330.019 / POL [ Shelf 3 ]