Retail marketing management /
Gilbert, David, 1947 Mar. 2-
Retail marketing management / David Gilbert. - 2nd ed. - Harlow; New York : Financial Times/ Prentice Hall, 2003. - xiii, 457 p. : ill. ; 25 cm.
Previous ed.: 1999.
Includes bibliographies and index.
9788177588255
Marketing -- Management.
Retail trade.
658.87 / GIL [ Shelf 71 ]
Retail marketing management / David Gilbert. - 2nd ed. - Harlow; New York : Financial Times/ Prentice Hall, 2003. - xiii, 457 p. : ill. ; 25 cm.
Previous ed.: 1999.
Includes bibliographies and index.
9788177588255
Marketing -- Management.
Retail trade.
658.87 / GIL [ Shelf 71 ]