The truth about what customers want /
Solomon, Michael R.
The truth about what customers want / What customers want Michael R. Solomon. - Upper Saddle River, N.J. : FT Press, c2009. - x, 209 p. ; 22 cm. - The truth about . - Truth about (FT Press) .
Includes bibliographical references (p. 201-208).
9788131726310
Consumer behavior.
Consumers -- Attitudes.
658.8342 / SOL [ Shelf 70 ]
The truth about what customers want / What customers want Michael R. Solomon. - Upper Saddle River, N.J. : FT Press, c2009. - x, 209 p. ; 22 cm. - The truth about . - Truth about (FT Press) .
Includes bibliographical references (p. 201-208).
9788131726310
Consumer behavior.
Consumers -- Attitudes.
658.8342 / SOL [ Shelf 70 ]