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The Multichannel challenge : integrating customer experiences for profit /

Wilson, Hugh.

The Multichannel challenge : integrating customer experiences for profit / Hugh Wilson, Rod Street and Lindsay Bruce. - New York : Butterworth-Heinemann, 2008. - 218 p. ; 30 cm.

ISBN: 8131217795

Subjects--Topical Terms:
Multichannel challenge.

LC Class. No.: 658.87 / WIL

Dewey Class. No.: 658.87 / WIL [ Shelf 71 ]

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