Consumer behavior /
Blackwell, Roger D.
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. - 10th ed. - Mason, Ohio : Thomson Business and Economics, c2006. - xlii, 774 p. : ill. ; 29 cm.
Includes bibliographical references and index.
8131501841
Consumer behavior.
Marketing research.
658.8342 / BLA
658.8342 / BLA [ Shelf 70 ]
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. - 10th ed. - Mason, Ohio : Thomson Business and Economics, c2006. - xlii, 774 p. : ill. ; 29 cm.
Includes bibliographical references and index.
8131501841
Consumer behavior.
Marketing research.
658.8342 / BLA
658.8342 / BLA [ Shelf 70 ]