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Buiding brand value : five stpes to building powerful brands /

Parameswaran, M. G.

Buiding brand value : five stpes to building powerful brands / M. G. Parameswaran. - New Delhi : Tata McGraw-Hill, 2006. - 385 p. ; 24 cm.

ISBN: 0070583221 0070583226

Subjects--Topical Terms:
Brand vaule.

LC Class. No.: 658.827 / PAR

Dewey Class. No.: 658.827 / PAR [ Shelf 69 ]

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