The international dictionary of marketing : over 2,000 professional terms & techniques /
Yadin, Daniel L.
The international dictionary of marketing : over 2,000 professional terms & techniques / Daniel Yadin. - London ; Milford, CT : Kogan Page, 2001. - v, 441 p. ; 24 cm.
9780749449247
Marketing -- Dictionaries.
658.8003 / YAD
658.8003 / YAD [ Dictionary Shelf ]
The international dictionary of marketing : over 2,000 professional terms & techniques / Daniel Yadin. - London ; Milford, CT : Kogan Page, 2001. - v, 441 p. ; 24 cm.
9780749449247
Marketing -- Dictionaries.
658.8003 / YAD
658.8003 / YAD [ Dictionary Shelf ]