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Services marketing : text and cases /

Verma, Harsh V.

Services marketing : text and cases / Harsh V. Verma. - New Delhi : Pearson Education, 2008. - 470 p. ; 30 cm.

ISBN: 8177586734

Subjects--Topical Terms:
Marketing.

LC Class. No.: 658.8 / VER

Dewey Class. No.: 658.8 / VER [ Shelf 67 ]

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