Mastering the hype cycle : how to choose the right innovation at the right time /
Fenn, Jackie.
Mastering the hype cycle : how to choose the right innovation at the right time / Jackie Fenn and Mark Raskino. - Boston, Mass. : Harvard Business Press, c2008. - xviii, 237 p. : ill. ; 24 cm. - Gartner, Inc./Harvard Business School Press series .
Includes bibliographical references (p. 219-226) and index.
9781422121108
Technological innovations -- Management.
Organizational change.
658.406 / FEN
658.406 / FEN [ Shelf 79]
Mastering the hype cycle : how to choose the right innovation at the right time / Jackie Fenn and Mark Raskino. - Boston, Mass. : Harvard Business Press, c2008. - xviii, 237 p. : ill. ; 24 cm. - Gartner, Inc./Harvard Business School Press series .
Includes bibliographical references (p. 219-226) and index.
9781422121108
Technological innovations -- Management.
Organizational change.
658.406 / FEN
658.406 / FEN [ Shelf 79]