The Apple way /
Cruikshank, Jeffrey L.
The Apple way / by Jeffrey L. Cruikshank. - New York : McGraw-Hill, c2006. - xviii, 206 p. ; 24 cm.
"12 management lessons from the world's most innovative company"--Spine.
Includes bibliographical references (p. 179-193) and index.
007063470X
Apple Computer, Inc.
Industrial management -- United States.
Computer industry -- United States.
Corporate culture -- United States.
Success in business -- United States.
658 / CRU
658 / CRU [ Shelf 77]
The Apple way / by Jeffrey L. Cruikshank. - New York : McGraw-Hill, c2006. - xviii, 206 p. ; 24 cm.
"12 management lessons from the world's most innovative company"--Spine.
Includes bibliographical references (p. 179-193) and index.
007063470X
Apple Computer, Inc.
Industrial management -- United States.
Computer industry -- United States.
Corporate culture -- United States.
Success in business -- United States.
658 / CRU
658 / CRU [ Shelf 77]