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Designing and managing a research project : a business student's guide / Michael Jay Polonsky, David S. Waller.

By: Contributor(s): Material type: TextPublication details: Thousand Oaks, Calif. : Sage Publications, Inc., c2005.Description: xi, 232 p. : ill. ; 26 cmISBN:
  • 8178294591 (pb)
Subject(s): DDC classification:
  • 001.4068 POL [ Shelf 73 ]
LOC classification:
  • 001.4068 POL
Online resources:
Contents:
The foundations -- Introduction -- Choosing a topic -- The role of supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Undertaking the research -- Planning the research process -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Communicating the results -- Presenting the results -- Writing your report -- Oral presentations -- Concluding remarks.
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Reference Indian Institute Of Management, Shillong 001.4068 POL [ Shelf 73 ] (Browse shelf(Opens below)) Not for loan 0005663

Includes bibliographical references and index.

The foundations -- Introduction -- Choosing a topic -- The role of supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Undertaking the research -- Planning the research process -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Communicating the results -- Presenting the results -- Writing your report -- Oral presentations -- Concluding remarks.

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